AOL

Designer:
AOL Proprietary Software, version 4.0

The challenge on this project was that the screens had already been designed, but without any ads. The goal was to adjust the current screen designs to fit the ads on the bottom left and the sponsor promotion on the bottom right and have the ads look more like screen content rather than blatant ads. The ads were designed to graphically match each screen style and strike a balance where any sponsor logo would stand out, but not overwhelm the space.